Which website design converted more customers?
Python
Does the new website improve sales?
Does the new website improve sales?
A company has designed a new landing page for A website. I want to make sure that the new page will boost sales and provide AT LEAST a 2% increase in our conversion rates.
They have tested the new page for some of our users, and compiled data tracking users, group/landing page style, converted (true/false), and the user's country.
I will determine if there was a statistically significant difference between the control (old landing page) and the treatment (new landing page).
Code written in Python below